Leveraging Data to Drive Your Employee Benefits
Where Data Collection Has Been — And Where It’s Going
“A data warehouse gives you access to your data but doesn’t actually solve problems. We’ve built a software layer that serves as a healthy mix of CMO, data scientist, and actuary.” - Rod Reasen, Springbuk CEO
In an episode of Willis Towers Waston's podcast, Cure for the Common Co., Rod sat down with Steve Blumenfield and Thi Montalvo to discuss the possibilities for HR to leverage predictive analytics to drive data-driven decisions you make about your employee benefits and wellbeing programs.
Rod Reasen, CEO and Founder
Rod Reasen is the CEO of Springbuk, a health data analytics solution with a vision to prevent disease with data. Before launching Springbuk, Rod founded and scaled a fee-based benefits consulting firm into one of the largest in the Midwest when it was acquired by a publicly-traded firm in 2010.
In 2009, he launched the nationally recognized Healthiest Employers® award program that has recognized thousands of employers at the top healthiest workplaces across America. From those learnings, Rod dreamed of a day where employers could make the best-unencumbered decisions using data. That passion drove him to co-found Springbuk, which now represents more than 4,000 employers including hundreds of household brands. His energy is contagious and the world is benefiting from his vision to disrupt healthcare.